Off-Page SEO
Your Authority Built Signal by Signal.
Brand mentions, E-E-A-T, directory presence, digital PR, off-page SEO goes far beyond backlinks. We build the external authority that convinces Google your website deserves the first position in search results.
OUR CLIENTS
Their Projects.
Discover a selection of companies, startups, and institutions that have relied on the expertise of our web and communications agency to accelerate their growth and modernize their processes.
Izicar Congo
Embassy of Japan in Benin
Chat&Yamo
Zirema
Centre 3001
Twaino
European Marketing Association
Perkflow
OMOADE PIP GOAT
Tériba EDU
NTC
ALSEC Agojie Lodge
Elegancia Dance Studio
Inawo
Group HG
JSR
Angels Voyage
OliGroup
Izicar Congo
Embassy of Japan in Benin
Chat&Yamo
Zirema
Winning Paid Campaigns Backed by
key performance indicators
Paid advertising is the ultimate growth engine. We combine data, creativity, and algorithms to optimize your client acquisition costs effectively.
Average ROAS (Meta/Google)
Across all e-commerce and B2B campaigns managed by our team this year.
Average CPL Reduction
Achieved through account restructuring and video creative optimization across all channels.
Campaign Launch Time
To test, identify audiences, and generate the first qualified prospects or sales.
Omnichannel Funnels
Retargeting on Instagram, YouTube, and LinkedIn all the way to final conversion.
3 Off-Page Pillars
to dominate Google
Each pillar builds a different dimension of your external authority together, they form an irresistible signal for the algorithm.
Off-Page SEO for
every level of ambition
Whether you are just starting out or looking to consolidate your leadership, off-page is the lever that makes the difference against competition.
SMEs & Startups
Your DA is low and you are stuck on page 2 despite solid on-page content. Off-page is the missing lever to overtake better-established competitors.
International Expansion
You are targeting markets beyond Africa or foreign organizations looking to establish operations. Our multilingual link network builds your global credibility.
Regulated Industries
Finance, healthcare, law — industries where E-E-A-T is scrutinized by Google with maximum rigor. We build the proof of expertise that reassures both the algorithm and users.
Leaders & Consolidation
You are already on page 1 but competitors are closing in. Our advanced off-page strategy widens the authority gap to protect and durably reinforce your leadership.
5 Steps, authority built to last.
At HONADI, every off-page SEO strategy follows a rigorous process. From the initial audit to high-authority link acquisition, we deploy targeted actions to strengthen your E-E-A-T and propel your rankings sustainably.
Audit
Complete analysis of your off-page profile: DA, DR, toxic links, brand mentions, and E-E-A-T score.
Strategy
Custom off-page plan: link building mix, E-E-A-T, local citations tailored to your sector and market.
Acquisition
Manual outreach, guest posting, digital PR, and targeted campaigns on your priority partner websites.
Verification
Quality control: every link and mention is manually verified before being recorded in the report.
Reporting
Live dashboard + monthly PDF report: DA, DR, Google positions, organic traffic, and brand mentions.
What our clients have
concretely achieved.
Verified, quantifiable results on real African and international markets.
Organic Traffic Growth in 6 Months
A Dakar-based FinTech SME went from 1,100 to 4,500 visits per month thanks to 58 thematic backlinks and 3 digital PR campaigns.
Domain Authority Gained in 5 Months
An African institutional website went from DA 21 to 73 in 22 weeks through premium link building and complete E-E-A-T optimization.
Revenue Generated via Organic Search
An African SaaS startup generated $200K in additional revenue over 8 months, directly attributable to the authority gained through off-page strategy.
They entrusted their off-page
authority to Honadi
Discover how our link building and authority reinforcement (E-E-A-T) strategies helped these companies consolidate their credibility and durably dominate Google search results.
Your Off-Page Audit:
free & no commitment
Within 48 hours, you receive a complete analysis of your external authority: DA/DR, link profile, E-E-A-T score, brand mentions, and a custom off-page reinforcement plan.
Request My Quote
Ahrefs audit included
Maximize the impact of your
off-page authority
Propelling your domain to the top of Google with a powerful link profile is a major milestone. To transform that visibility into recurring revenue, your digital ecosystem must be complete. As a full-service web agency, we combine traffic acquisition with our other conversion levers.
Semantic SEO Audit
Your backlinks propel your site, but it is a solid semantic architecture (on-page) that retains the attention of Google's algorithm and qualifies your visitors.
Discover this serviceWebsite Redesign & Creation
Your authority attracts traffic, your web design converts it. We create ultra-fast and ergonomic websites designed to turn your visitors into loyal clients.
Discover this servicePaid Ads
SEO builds your growth over the long term, les Ads génèrent des ventes immédiates. Combine your organic authority with precisely targeted advertising campaigns to monopolize results.
Discover this service
Shift Into High Gear With
rock-solid off-page authority.
Your site has quality content but is not climbing the rankings? As an expert web agency, we build the popularity and trust that Google needs to place you in the first position.
Everything You Need to Know About
authority and off-page seo
Authority acquisition is a complex endeavor. As an expert web agency, we answer your questions to guarantee a transparent, ethical, and long-term oriented off-page strategy for your business.
What is off-page SEO, and why is it important?
Off-page SEO encompasses all activities conducted outside your website that aim to strengthen your authority, such as backlinks, brand mentions, digital public relations, and E-E-A-T signals. It accounts for approximately 50% of Google’s ranking factors and is essential for achieving sustainable top rankings.
How does off-page SEO differ from on-page SEO?
On-page SEO optimizes the elements of your own website (content, technical aspects). Off-page SEO generates external trust signals that allow Google to assess your website’s credibility and authority relative to those of your competitors.
What role does E-E-A-T play in off-page SEO?
E-E-A-T (experience, expertise, authority, trustworthiness) is an important ranking factor. We strengthen this factor through interviews with experts, press mentions, author profiles, and consistent brand signals across the web.
Do unrelated brand mentions really help with SEO?
Yes. Google now considers unlinked brand mentions to be important indicators of authority. They help build trust and can increase organic traffic by up to 35%.
Is off-site SEO suitable for African businesses?
Absolutely. Given that 89% of African websites lack a structured off-page strategy, implementing such a strategy gives you a significant competitive advantage for both local and international searches.
Are you responsible for local listings and NAP data consistency?
Yes. We optimize your listing in relevant African directories and ensure consistency in your name, address, and phone number (NAP) to strengthen your local reputation signals.
What does your off-page audit entail?
A comprehensive analysis of your current backlink profile conducted by Ahrefs, identification of harmful links, an E-E-A-T assessment, monitoring of mentions of your brand, and a customized 90-day action plan.
Do you guarantee results?
We guarantee measurable progress and complete transparency. If the agreed-upon goals are not met within the set timeframe, we will adjust the strategy at no additional cost.
