The turnover generated by the 300,000 online stores under PrestaShop jumped from 22 to 24 billion euros between 2020 and 2021. This great performance demonstrates the full power of this e-commerce solution. Focus on 10 key statistics from PrestaShop in 2024. 1. PrestaShop has 236,000 active online stores Did you know that PrestaShop is one […]
Today, more than 4.48 billion people are on social platforms for various reasons. Some people are on these networks to promote their business and the services they offer. But others use them for personal interests, either to highlight their professional skills and experience, or to exchange, entertain and publish content. To create a professional account
Guide to Creating a Professional Profile on Linkedln and Instagram Read More »
Since its founding in 1976, Apple has undergone a number of significant brand changes, including the adoption of several different logos. From Sir Isaac Newton’s original logo to the iconic hooked apple we know today, each logo tells a unique story about the evolution of Apple’s identity. Over the years, the Apple logo has undergone
Launching a marketing campaign involves having an idea about the type of content that will be most beneficial in attracting more customers. Today, almost 90 % of Internet users understand visual content better than textual content. This is certainly one of the reasons that motivate marketers and businesses to invest more in visual content. In
6 types of visual content to use in your marketing campaigns Read More »
Amazon reached a historic valuation of $705.65 billion in 2022. And guess what? Their logo surely contributed to this! This logo is one of the most recognizable of our time. It’s almost impossible to find someone who doesn’t know him. But did you know that the history of this logo is one of the most
While creating and putting a blog online can be done in just a few minutes, developing and increasing the notoriety of your blog online is not a simple task. You need to be creative and make your blog meet the needs of your audience as well as search engine standards. But let’s face it, this
8 seconds, is the time it takes to retain the attention of a visitor on a website. That’s why editors focus on creating a captivating introduction that will hold their readers’ attention from the start. But the latter focus so much on the introduction that they neglect the conclusion even though the latter is just
With 1,3 million content shared on Facebook every minute and more than 500 millions of tweets sent per day, it becomes increasingly difficult to make your content stand out and capture the attention of your audience. This is exactly why animated GIFs, being a type of visual content that entertains the audience, are a great
About 91% of B2B companies include content marketing in their action plan in order to generate traffic and increase the conversion rate. It is therefore clear that content marketing has become a crucial element for businesses, because in addition to strengthening their online presence, it allows them to obtain new prospects. However, establishing an effective
When Microsoft revealed its first logo with a flying flag, people were surprised and intrigued. Design agency Pentagram didn’t fail to ask the question during a meeting with Microsoft: “Why a flag? Your name is Windows!“ Microsoft explained that their brand began as a window, but evolved into a flag to reflect the growing power
