The turnover generated by the 300,000 online stores under PrestaShop jumped from 22 to 24 billion euros between 2020 and 2021. This great performance demonstrates the full power of this e-commerce solution. Focus on 10 key statistics from PrestaShop in 2024.
1. PrestaShop has 236,000 active online stores
Did you know that PrestaShop is one of the largest e-commerce platforms in the world? With 236,000 active stores, PrestaShop maintains its dominant position in the market.
2. Dropshipping Market Expected to Reach $301 Billion in 2024
Dropshipping is a very popular business model for PrestaShop stores. With an expected growth of $301 billion in 2024, this market offers great opportunities for traders.
3. Asia Pacific region holds the largest share of the dropshipping market
The Asia Pacific region is expected to achieve a compound annual growth rate (CAGR) of 37.7% by 2031. This is a geographic area to target for PrestaShop stores that want to expand internationally.
4. Fashion segment expected to grow at a CAGR of 35.6% by 2031
Fashion is a particularly dynamic segment for PrestaShop stores. With an expected growth of 35.6% by 2031, customizable fashion products offer attractive margin prospects.
5. PrestaShop has 0.8% market share of CMS-based websites
PrestaShop is one of the leading content management systems (CMS) for e-commerce, with a market share of 0.8%. Its direct competitor, Magento, has a slightly higher share of 1.2%.
6. PrestaShop offers more than 3,700 modules and plugins
One of the strengths of PrestaShop is its marketplace which offers more than 3,700 modules and plugins to personalize and improve your online store. You have lots of options for adding custom features.
7. The PrestaShop Metrics module is an essential measurement tool
PrestaShop Metrics is a free module that provides detailed analytics of your store’s performance. It is a valuable tool for making decisions based on concrete data.
8. Abandoned Cart Reminder 5 in 1 module can increase sales by up to 15%
The Abandoned Cart Reminder 5 in 1 module is a great ally for relaunching customers who have abandoned their cart. With 5 different methods, it can increase your sales by up to 15%.
9. The Advance SEO Expert module helps improve natural SEO
To increase traffic to your PrestaShop store, natural referencing is essential. The Advance SEO Expert module provides you with comprehensive features to optimize your SEO.
10. PrestaShop released security updates in January 2024
In January 2024, PrestaShop released versions 8.1.3 and 1.7.8.11 to fix security vulnerabilities. It is advisable to update your store to the latest version to ensure its security.
Conclusion
With a community of more than 300,000 e-merchants worldwide and a thriving ecosystem of partners and developers, PrestaShop has established itself as a key player in e-commerce. There is no doubt that this open source platform will continue to innovate to better support the growth of its users.
Sources :
1. Ecommerce statistics to get you ahead in 2024
2. PrestaShop Core Monthly – January 2024
3. Top 10 Must-Have PrestaShop Modules & Addons from the Marketplace |
4. 10 Prestashop addons you need for your e-commerce business in 2024
5. Magento vs PrestaShop: Choosing the Right One for You in 2024
6. Top 10 Dropshipping Statistics You Need to Know in 2024 | Printful
7. visitors online shows module not found – Upgrading PrestaShop from a previous version
8. E-Commerce Platforms Market 2024 : Current and Future Growth Analysis | 2031
