Did you know that TikTok has over 1.5 billion active users in 2024, with an average of 343.7 app opens per month per user? These impressive figures underline the scale of this short video platform. Let’s discover together 10 key statistics to optimize your presence on TikTok in 2024.
1. Khaby Lame is the most followed TikTok account with 161.8 million followers
Did you know that Khaby Lame is the most followed TikTok account with 161.8 million followers? This is an impressive number that shows the impact of TikTok on the community.
2. Charli D’Amelio is the second most followed TikTok account with 152.2 million followers
Charli D’Amelio is a TikTok celebrity with 152.2 million followers. She is known for her dance and lip-sync videos.
3. Bella Poarch is the third most followed TikTok account with 93.9 million followers
Bella Poarch is a popular TikToker with 93.9 million followers. She is known for her lip-sync and music videos.
4. MrBeast is the fourth most followed TikTok account with 93.7 million followers
MrBeast is a YouTuber and TikToker with 93.7 million followers. He is known for his videos of generosity and challenges.
5. Addison Rae is the fifth most followed TikTok account with 88.6 million followers
Addison Rae is a popular TikToker with 88.6 million followers. She is known for her dance and lip-sync videos.
6. Zach King is the sixth most followed TikTok account with 80.9 million followers
Zach King is a digital magician with 80.9 million followers. He is known for his magic videos.
7. Kimberly Loaiza is the seventh most followed TikTok account with 80.9 million followers
Kimberly Loaiza is a Mexican YouTuber and TikToker with 80.9 million followers. She is known for her vlogs and music videos.
8. Cznburak is the eighth most followed TikTok account with 74.7 million followers
Cznburak is a Turkish chef and TikToker with 74.7 million followers. He is known for his cooking videos.
9. The Rock is the ninth most followed TikTok account with 74 million followers
Dwayne “The Rock” Johnson is an actor and TikToker with 74 million followers. He is known for his sports and entertainment videos.
10. TikTok has 1.1 billion monthly active users in 2024
TikTok has 1.1 billion monthly active users in 2024. This is an impressive number that shows the scale of the TikTok community.
Conclusion
In conclusion, these statistics highlight the growing importance of TikTok in 2024 as the go-to platform for entertainment, marketing and communication. By understanding these key figures, you will be better equipped to leverage TikTok and reach your target audience effectively. Whether you’re a content creator, brand, or regular user, TikTok offers unique opportunities to engage and connect with a diverse audience.
Sources :
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12. 37 Important TikTok Stats Marketers Need to Know [2024]
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14. 25 Essential TikTok Statistics You Need to Know in 2024
15. TikTok Revenue and Usage Statistics (2024) – Business of Apps
16. 57 TikTok Stats to Know in 2024
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18. Content Marketing Writing Tips: How to Be Clear, Concise, & Strong
